In this case study, I’ll be sharing the process & design decisions I made while designing an anime niche eCommerce app.

This was an assigned task given by the 10kdesigners folks as an assignment to design a landing page for an upcoming event in the niche assigned to us (for me, it was fitness), for a pre-existing or a made-up brand. Since my niche was fitness, I explored many fitness-related companies and decided to design it for the Ultrahuman.